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Super Bowl

In: Business and Management

Submitted By villafranca91
Words 590
Pages 3
Super Bowl - Every year it's the biggest sport event in the world. With 800 million TV viewers in 2012 the Super Bowl makes television history.
The first Super Bowl in the history dates from 1967, even though the National Football League (NFL) had existed since 1920 . Why in 1967 and not earlier or later? Because it was not until 1966, that the American Football League and National Football League, rivals during the 60’s, decided to merge together. After this merger, they decided to divide the leagues in two conferences: the American Football Conference and the National Football Conference. During the regular season, no distinction of conference is done, but when the regular season is over, each conference has its own Playoffs where the fourth best teams collide. There is one champion from each conference, and both play one last match for determining the champion of the National Football League. This last match is the Super Bowl.
The merger of the two largest football leagues at that time, made necessary the invention of a huge event for ending each season, since the number of teams and fans had duplicated with it. And Super Bowl was the answer the NFL Board of Directors decided to give. Outcome they got? They created one of the most important events worldwide, not only as a sport event, but as the biggest media event of the year. And now we should ask us: how do you manage an event this big? That is what we are going to explain in this article.
2. Background
The Super Bowl is the final of the U.S. American football professional league, National Football League (NFL). This year: San Francisco 49ers and the Baltimore Ravens are fighting for the "Vince Lombardi Trophy" at Mercedes-Benz Stadium, in New Orleans.
Besides the interest in the game various festivities ensure of the great interest to the sporting event. One of the highlights is the half-time, in each…...

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