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Sport Obemeryer Case Report

In: Business and Management

Submitted By Babat13
Words 2298
Pages 10
Sport Obermeyer Case Report
Table of Contents

Executive summary 3
Introduction 5
Issues Identification and Root Cause Analysis 8
Alternatives and Options 9
Recommendations 10
Implementation 11
Monitor and Control 12 Conclusion and Management Issues 13 Exhibits 14

Executive Summary

Sport Obermeyer is currently having great difficulty with matching supply with demand. We have to predict far in advance what styles are going to be popular and how they are going to be produced. Difficulty is more acute with seasonal demand and short life cycles and prediction which is speculative must be almost two years in advance and hope it is close enough to the actual demand. Of greater concern is that this year 1992, we must make forecasts and commitments for producing for the 1993-1994 fashion skiwear with very scanty information. Design concepts and production cycle would not be finalized until after the Las Vegas trade shows when market trends would be confirmed. Incorrect forecast would impact…...

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