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Legal 500 Assignment 3

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Assignment 3: Legal and Ethical Considerations in Marketing, Product Safety, and Intellectual Property
Major
Dr. Lynn MacBeth
Law and Ethics in the Business Environment
September 8, 2013

Ethical issues related to marketing and advertising, intellectual property, and regulation of product safety. “Advertising ministers to the spiritual side of trade…it is a great power…part of the greater work of the regeneration and redemption of mankind” (Halbert, 2012). This is a very powerful statement and is completely true as the only way to get ahead in this world as it pertains to business is to be able to advertise and market one’s products efficiently, effectively, and ethically. One ethical issue related to marketing would be the whole idea of false advertising that is present by companies that market and advertise their products. This is an ethical issue because false advertising is misleading to consumers. Consumers trust certain companies and the products they put into the marketplace. An ethical issue that relates to intellectual property would be one that is present amongst many educational institutions all over the world, which would be plagiarism. Plagiarism is the use of someone else’s work as your own without giving proper allocation and praise to the original author. Copyright infringement would be another ethical issue that deals with the stealing of the original authors of works of art, music, and other original masterpieces. There are two essential questions at the heart of any copyright infringement action: whether the plaintiff owned the copyrighted work and whether the defendant copied it (Halbert, 2012). An ethical issue that is related to the regulation of product safety is that products are being labeled correctly and have all ingrdients that are approved the Food and Drug Administration (FDA). This is aimed at different…...

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