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Business Report Writing

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Business Report Writing
Class of 2017 Semester-2
Credits: 2 Sessions: 32

Course Objective

The module bestows on the students opportunities to learn and practice business writing skills. The module is exercise –driven & hands-on and covers the following areas

* Principles of business writing * Letters, Memos, Claims & responses * Note making, Abstracts, Summaries, Recommendations * Business Reports * Business Proposals * Brochures * Blogs * Netiquette * Effective Presentation Skills

Learning Outcome
At the end of the module and on completion of all exercises, the student will be able to 1. Demonstrate effective business writing skills-Letters, memos, reports and business proposals 2. Excel in preparing Blogs and Brochures 3. Understand the approach to Precise writing, Abstracts, Summaries and Recommendations 4. Make Effective Presentations
Text Book

* Communicating in Business 8th edition – Williams, Krizan. Logan and Merrier

Reference Books

1. Business Communication-Meenakshi Raman & Prakash Singh-Oxford University Press 2. BCOM-Business Communication- lehman, Dufrenhe, Sinha Publisher- Cengage Learning

Instructor’s details
Prof. Anitha Acharya email-anitha.acharya@ibsindia.org Phone: 8712290557
F 011, Dept. of Finance

Business Writing
Semester –II (Class of 2017) Topic | No. of Sessions | Pedagogy/Remarks | Introduction | 1 | Discussion | Principles of Business writing | 3 | DiscussionPPT | Letters and Memos-Claims and responses , Positive & Negative Messages | 4 | Discussion, Exercises | Business Reports-Types, Lay-out | 5 | PPT, Discussion, Exercises | Business…...

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